Furnace season is coming: what are you doing to get those leads?

  It’s the end of August an in many parts of the country, people are turning their furnaces on for the first time in some months. The evenings are cooler and there’s sometimes a chill in the house when you crawl out of bed in the morning. Your AC sales are dying down and it’s […]

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Show & Tell: It’s not just for kids anymore

  No, this isn’t a blog post about kids doing show and tell. It’s grown-ups doing it. HVAC technicians, plumbers and electricians. You see, when you visit a home to fix a problem all the homeowner knows is that they have no heat, no cooling, no hot water or something popped when they plugged an […]

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Five Days to Better Service Call Booking – Day Five

Congratulations, you made it! If you’ve been following this blog series we’ve talked about not giving prices over the phone, why you need to charge a diagnostic fee, how to use a structured call booking process and how to eliminate objections. We talked about how to track things like the lead source and how to […]

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Five Days to Better Service Call Booking – Day Four

Yesterday we talked about how to overcome the diagnostic fee objection and earlier we had talked about how to vaporize the Ball Park Price objection. Today we’re going to talk about some best practices your call takers should be incorporating into their process every time the phone rings. You need to track how long your […]

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Five Days to Better Service Call Booking – Day Three

Yesterday, we talked about the need for a scripted call taking process and specifically “what you can expect during our visit to your home”. Most companies just find a time that’s available and book the call. No relationship or value building. Nothing to give the customer an idea of what’s going to happen when the […]

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Five Days to Better Service Call Booking – Day Two

Yesterday we talked about the importance of a friendly, memorable greeting when your call takers first answer the phone. Be different sounding. Say something that is going to make your customers feel good about the decision to call your company. We also talked about resisting the urge to answer the customer’s immediate question and to […]

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Five Days to Better Service Call Booking – DAY ONE

  For the next five days, I’m going to post some best practices that your company can start doing IMMEDIATELY in the call center. Why there? Because if you don’t book any calls for service then you’re out of business, it’s as simple as that. So, where do we begin? It all starts with how […]

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3 Stages to a Profitable Plumbing Call

We’re in a webinar mood here at Home Service Profits. Want to learn how to maximize your opportunity on every plumbing call? Watch this 18-minute webinar and learn how to give your customers something to smile about while increasing your average invoice every time!  

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Is your plumbing, HVAC, electrical or roofing company a PREMIUM service?

  People love premium service. It’s why we all secretly hope to by accidentally upgraded to business class whenever we grab a flight. It’s why people consistently buy name brand products at the grocery store when the generic “no-name” brands are 1/3 to 1/2 the price. Premium brands are more expensive and consumers know this […]

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Dispatch your technicians the RIGHT way for maximum profitability

Calls come into your shop every day and they can range from basic “my toilet is plugged” calls right up to apocalyptic sounding calls like “there’s a big pool of water at the base of my furnace – help!” If your company is like most plumbing & heating or electrical companies, you have a scheduler […]

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